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San Antonio “Rye Not?” Activation

San Antonio “Rye Not?” Activation

Theming our San Antonio Cocktail Conference tasting suite to the nines meant games of all shapes and sizes for this fun play on pregaming, which was a key component of this rye-based Polish vodka brand’s identity. With several thousand people filing through on a Saturday afternoon into the early evening, we aimed to please as many as possible utilizing games such as Plinko, where they could win prizes and no one walked away with less than a shot glass.

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DIGITAL | DESIGN
DEVELOPMENT | DEPLOYMENT